Completed in
2021
As subcontractors to True North Content, we’ve been working with Engineers Australia since 2019 on copywriting projects. Showing our versatility, we’ve helped EA with:
- Brochure copy for the annual EA Awards
- Campaign-based copy for membership acquisition, Chartered and Frontier, including web copy, EDMs, brochure and digital advertising copy
- Advertorials and op-ed pieces for placement in national publications
- Educational presentations for STEM in Schools
- Thought leadership around Engineering Education Australia training
- Editing policy reports and the EA Centennial publication
But this is more than just a laundry list of projects we’ve completed – over the time we’ve worked with EA, we’ve cultivated relationships, helped to develop the brand voice (including for several distinct sub-brands with their own unique audience), and truly understood how such a large membership organisation works on behalf of its members (all 100,000 of them!).
Engineers aren’t known for their ability to simplify things – but we are, and this is a skill we’ve put to work on behalf of Engineers Australia. This has resulted in successful membership acquisition campaigns, media placements and the legacy of inspiring the next generation of engineers.
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